Emerging Media Design Technologies

In this course, media design techniques and technologies are studied and analyzed. Effective storytelling, interactive communication across the widest range of ever-changing communication platforms are identified as the greatest challenges in today’s emerging media environment. Students will learn how to plan, develop, deploy, facilitate, and test communication designs and storytelling across hybrid digital platforms.

The aim of the course is to acquaint students with dynamic contexts of emerging media design technologies (also their social, cultural contexts), to teach students to anticipate, plan, implement effective communication methods, to apply design thinking strategies in real-life multimedia design applications and communications solutions.

Bachelor diploma, English language B2 level.

Thematic topics here are formulated as critical inquiries: How new media and digital technologies have changed during modern, postmodern and post postmodern times? How the new media technologies are changing/creating the structure and features of society? How new media technologies allow create new ways of hybrid communication? Why and how to use a design thinking approach in designing efficient communication? How to engage audiences in two-way, interactive storytelling? How to create multimedia stories built for strategic communication? How to work in real-world situations with clients to develop compelling stories and content? How to apply emerging technology to support the design of storytelling?

Analytical thinking, idea and research questions generation, authentic solutions, creative product design, in-class participation.