Key characteristics of pre-election political discourse of Donald Trump’s speeches
| Author |
|---|
Aleksieieva, Olga |
| Date | Volume | Issue | Start Page | End Page |
|---|---|---|---|---|
2018 | 8 | 1 | 105 | 112 |
Straipsnyje analizuojami Donaldo Trampo priešrinkiminio politinio diskurso ypatumai. Tyrimas atskleidžia kandidato į prezidentus komunikacinę strategiją, nurodomas pagrindinių politinių programų turinys, kuriuo remiantis D. Trampas bandė gauti rinkėjų paramą 2016 metais sunkių debatų metu. Priešrinkiminio politinio diskurso ypatumai sutampa su bendruoju politiniu diskursu. Esminiai iš jų yra šie: kalbinis minimalizmas, vaizdingumas, teatrališkumas ir sąryšis. Pagrindine politinio diskurso funkcija tampa politinė propaganda, poveikis ir įtikinimas. Politinis diskursas tampa svarbiu socialinės ir kultūrinės sąveikos komponentu.
The paper under discussion deals with specifics and key characteristics of pre-election political discourse of Donald Trump. The communication strategy of the candidate was indicated. The content of key ideas of his political programs with which he tried to enlist the support of voters during complicated debates in 2016 were indicated. Features of pre-election political discourse coincide with the political discourse characteristics. Some of the features are as follows: language minimalism, imagery, theatricality, impulsion and interconnectedness. Various stylistic devices were not only quantitative indicator but also an important quality indicator of politicians’ success in their efforts to convince the voters.