Editors’ introduction : how to deal with uncertainty in modern communications

Abstract

The primary goal of this issue is to broaden our understanding about the scope and characteristics of diverse challenges that media is facing in rapidly changing economic, technological, social and cultural conditions. The scale, the scope and the speed of change that our societies are going through are indeed striking. We live in the times of diverse transformations, crises, devaluations and disillusionments. Our closest surrounding realities are becoming very ambiguous and uncertain. We do not have adequate social models and metaphors that could explain the consequences of changing economic conditions, technological influences and new social relationships have on how we communicate, whom we trust, what we relate to and who we keep in close touch with.