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Type of publication: Straipsnis nerecenzuojamoje Lietuvos konferencijos medžiagoje / Article in non-peer-reviewed Lithuanian conference proceedings (P2c)
Field of Science: Vadyba / Management (S003)
Author(s): Prabulis, Giedrius
Title: Internetinės rinkodaros ypatumai ir tendencijos
Other Title: Internet marketing features and trends
Is part of: Jaunasis mokslininkas 2017 [elektroninis išteklius] : socialiniai mokslai : studentų mokslinės konferencijos straipsnių rinkinys. Akademija, 2017
Extent: p. 270-274
Date: 2017
Abstract: Rising competition needed more and newer marketing solutions. Online marketing is one of the relatively new fields of marketing, giving companies new business opportunities. Online marketing is becoming more relevant to those companies who are just starting a business or want to gain a competitive advantage with lower marketing costs. Online marketing provides a lot of opportunities and it is cheaper than traditional marketing. It is therefore important to consider the peculiarities of marketing, because it creates a higher value-added businesses, and in order to properly adjust more online marketing principles into practice, it is important to reveal the latest trends in marketing and application models
Affiliation(s): Vytauto Didžiojo universitetas
Žemės ūkio akademija
Appears in Collections:Universiteto mokslo publikacijos / University Research Publications

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