Solutions for rural tourism service quality management

Abstract

An article analyzes rural tourism service quality management issues in consumers’ and owners’ of rural tourism homesteads approach. Objective of the study – after analysis of different rural tourism service quality influencing determinants and management models, to make proposals for improvements of rural tourism service quality management. Improvement of rural tourism business management on the basis of EFQM (European Foundation for Quality Management) Excellence Model can help to owners of rural tourism homestead to achieve better results in service quality management. The main advantage of this model is a system, which can help to improve the rural tourism homesteads owners managerial skills and to achieve better results of their performance and business competitiveness from the point of view of management.