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Type of publication: Straipsnis nerecenzuojamoje Lietuvos tarptautinės konferencijos medžiagoje / Article in non-peer-reviewed Lithuanian international conference proceedings (P2b)
Field of Science: Vadyba / Management (S003)
Author(s): Kalmakhelidze, Levan;Zikienė, Kristina
Title: Digital consumer types in Lithuania and Georgia: peculiarities in the context of sales promotion
Is part of: Economy without borders: integration, innovation, cross-border cooperation: international scientific conference, August 26th, 2016, Kaunas : conference proceedings. Kaunas : Baltija publishing, 2016
Extent: p. 139-142
Date: 2016
Keywords: Online marketing activities;Digital consumer types;Sales promotion
ISBN: 9789934858567
Affiliation(s): Ekonomikos ir vadybos fakultetas
Marketingo katedra
Vytauto Didžiojo universitetas
Appears in Collections:Universiteto mokslo publikacijos / University Research Publications

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