Vytautas Magnus University Research Management System (VDU CRIS)
 
Use this url to cite publication: https://hdl.handle.net/20.500.12259/53098

Spausdintos reklamos efektyvumo vertinimo metodika : mokslo studija [elektroninis išteklius]

Type of publication
Mokslo studija / Study (K1b)
Author(s)
AuthorAffiliation
Pilelienė, Lina
Marketingo katedra / Department of Marketing
LT
Title
Spausdintos reklamos efektyvumo vertinimo metodika : mokslo studija [elektroninis išteklius]
[lt]
Date Issued
Date
2015
Publisher
Kaunas : Vytauto Didžiojo universitetas
Is Referenced by
Lituanistika
Extent
131 p.
URI
URI
https://fcis.vdu.lt/~l.pileliene@evf.vdu.lt/FOV1-000D76EC/SPAUSDINTOS%20REKLAMOS%20EFEKTYVUMO%20VERTINIMO%20METODIKA.pdf
https://hdl.handle.net/20.500.12259/53098
Field of Science
Keywords (lt)
Keywords (en)
Type of document
type::text::book
Language
Lietuvių / Lithuanian (lt)
Coverage Spatial
Lietuva / Lithuania (LT)
Description

Recenzentai : prof. dr. J. Banytė (KTU); prof. dr. V. Tamulienė (VU)

ISBN
9786094671647
Other Identifier(s)
VDU02-000018498
Access Rights
Apribota prieiga / Restricted Access