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Type of publication: Straipsnis kitose duomenų bazėse / Article in other databases (S4)
Field of Science: Ekonomika / Economics (S004)
Author(s): Pilelienė, Lina
Title: Impact of social marketing tools on consumer behaviour
Is part of: Human resources – the main factor of regional development : journal of social sciences. Klaipėda : KU l-kla, 2010, No. 3
Extent: p. 296-303
Date: 2010
Keywords: Socialinis marketingas;Vartotojų elgsena;Social marketing;Consumer behaviour
Affiliation(s): Ekonomikos ir vadybos fakultetas
Marketingo katedra
Vytauto Didžiojo universitetas
Appears in Collections:Universiteto mokslo publikacijos / University Research Publications

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