Vytautas Magnus University Research Management System (VDU CRIS)
 
Use this url to cite publication: https://hdl.handle.net/20.500.12259/39416

Research of factors influencing loyal customer switching behaviour : updated and revised in the context of economical crisis

Type of publication
Straipsnis recenzuojamoje Lietuvos tarptautinės konferencijos medžiagoje / Article in peer-reviewed Lithuanian international conference proceedings (P1e)
Author(s)
AuthorAffiliation
Zikienė, Kristina
Marketingo katedra / Department of Marketing
LT
Title
Research of factors influencing loyal customer switching behaviour : updated and revised in the context of economical crisis
[en]
Part Of
Management horizons in changing economic environment: visions and challenges [Elektroninis išteklius] : 11th international scientific conference, Kaunas, Lithuania, September 22-24, 2011 : proceedings
Date Issued
DateIssue
2011
11
Publisher
Kaunas : Vytauto Didžiojo universitetas
Extent
p. 731-742
URI
URI
https://hdl.handle.net/20.500.12259/39416
Field of Science
Keywords (en)
Type of document
type::text::journal::journal article::research article
Language
Anglų / English (en)
Coverage Spatial
Lietuva / Lithuania (LT)
ISSN (of the container)
2029-8072
Other Identifier(s)
VDU02-000010652