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Type of publication: research article
Type of publication (PDB): Straipsnis konferencijos medžiagoje kitose duomenų bazėse / Article in conference proceedings in other databases (P1c)
Field of Science: Vadyba / Management (S003)
Author(s): Urbonas, Julius;Maksvytienė, Inga
Title: The role of product's scope economy under the conditions of enterprise competition in global economy
Is part of: Ekonomika ir vadyba - 2008 = Economics and management - 2008 [Elektroninis išteklius]: 13-osios tarptautinės mokslinės konferencijos pranešimų medžiaga. Kaunas : Technologija., 2008
Extent: p. 149-150
Date: 2008
Keywords: Competition in global economy;Diseconomies of product's scope;Economies of product's scope
Abstract: The article defines the conception of the economies of product's scope, as a component of the integrated economy scale. The aim of the research is to introduce the role of product's scope under the conditions of enterprise competition in global economy. In investigating and analysing the role of product's scope under the conditions of enterprise competition in global economy in the article general scientific methods: systemic, logical, comparative and statistical analysis declared in literature sources of declared conceptions and conclusions, business practice of enterprise product's scope observation and estimation are employed. The competitive advantages of a business company are formed by internal and external conditions of company's activity. The company's structure, strategy and tactics of competitiveness which are affected by external branches, as well as national and international conditions are assigned to the internal conditions. Internal conditions which form enterprise competitive advantages do not become factors reducing or increasing enterprise competitive advantages by themselves. The corresponding strategies increasing enterprise competitive advantages are essential which help to turn internal competitive conditions to enterprise competitive advantages having particular manifestation forms. Various strategies of factors of economy of product's scope are different in aims, tasks, methods, effect competitive advantages possibilities. Strategy of factors of product's scope economy is an estimation, selection and coordination for the future of factors received from a synergy by means of which the businessman can expect reduction of average total costs of production, enabling to form competitive advantages.[...]
Affiliation(s): Kauno technologijos universitetas
Vytauto Didžiojo universitetas
Appears in Collections:Universiteto mokslo publikacijos / University Research Publications

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