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dc.contributor.advisorŽarkova, Ana-
dc.contributor.authorMaslova, Julija-
dc.description.abstractThe master`s thesis analyses advertising texts in V. Pelevin`s novel Generation “P” from the point of view of parody of really existing advertising and from the aspect of intertextuality and linguistic analysis. Linguistic analysis involves finding out the linguistic means used in the base text (real advertising) and the prototype text (parodic advertising), comparison and analysis of these means. Linguistic realization of the category of intertextuality in advertising texts (quotes, allusions, reminiscences) is based on the analysis of association that are acquired by the user in the process of recognition of the traces of other texts in the
dc.description.sponsorshipŠvietimo akademijalt
dc.description.sponsorshipVytauto Didžiojo universitetaslt
dc.format.extent70 p.-
dc.subject.otherFilologija / Philology (H004)-
dc.titleReklaminio teksto parodijavimas V. Pelevino romane «GENERATION ”P”»ru
dc.title.alternativeParody adverstising texts in V.Pelevin's novel GENERATION "P"lt
dc.typemaster thesis-
item.fulltextWith Fulltext-
item.grantfulltextopen-Švietimo akademija-
Appears in Collections:VDU, ASU ir LEU iki / until 2018
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