Use this url to cite publication: https://hdl.handle.net/20.500.12259/102127
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Metaphor shift in German publicistics: a comparative analysis of Der Spiegel magazines
Type of publication
Straipsnis recenzuojamoje užsienio tarptautinės konferencijos medžiagoje / Article in peer-reviewed foreign international conference proceedings (P1d)
Author(s)
Lukienė, Jurgita | Kauno technologijos universitetas | LT |
LT |
Title
Metaphor shift in German publicistics: a comparative analysis of Der Spiegel magazines
Is part of
ECLSS 2019: 7th Eurasian conference on language and social sciences, Daugavpils, Latvija, July 23 - 24, 2019: proceedings book. Daugavpils : Daugavpils Universitāte, 2019
Date Issued
Date Issued |
---|
2019 |
Publisher
Daugavpils : Daugavpils Universitāte, 2019
Extent
p. 132-143
Field of Science
Abstract
The change in metaphors is directly related to the social experience of society. Experience is developed by social stimuli - events that directly affect people's imagination. People attach to those stimuli a definite meaning, and they respond primarily to those meanings or symbols rather than to the stimuli of the outside world. The symbols that people use to respond to the surrounding world may be words, objects, distance between people, facial expressions or actions. When it comes to words, it is reasonable to mention metaphor as one of the most expressive means of verbal communication. The expression of metaphors, the change in this expression reflects the reactions of society to ongoing social events. Metaphor change can be captured by comparative discourse analysis of interviews in the socially influential German magazine Der Spiegel. The object of analysis is the dynamics of content change of metaphors, which is revealed by analysing and comparing metaphors of 2001/2002 and 2017/2018. An analysis of metaphor comparisons reveals that politicians and economists used a much more varied vocabulary in interviews between 2017 and 2018 than in 2000-2002. This shows that the participants of the interviews are more free in their choice of words, and convey their thoughts to the reader in a more persuasive, convincing and understandable way.
Type of document
type::text::journal::journal article::research article
Language
Anglų / English (en)
Coverage Spatial
Latvija / Latvia (LV)