Browsing by Author Auruškevičienė, Viltė

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Showing results 1 to 3 of 3
2005An Assessment of Various Approaches for Cross-Cultural Consumer ResearchLydeka, Zigmas; Šalčiuvienė, Laura; Auruškevičienė, Viltėresearch article
2013The impact of value equity and brand equity on loyalty : an empirical investigation in retail bankingAuruškevičienė, Viltė; Ivanauskienė, NeringaStraipsnis / Article
2014Private label management in retail : the concept, consumer profiling and competition with national brands. Systematic review of main findingsGerbutavičienė, Rima; Brazauskaitė, Indrė; Auruškevičienė, ViltėStraipsnis / Article