The New VMU Site Has Been Open For a Year

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Since the launch of the new version of vdu.lt in January 2010, our university’s website has been visited by over 1.3 million visitors from 148 countries who have opened its pages almost 3 million times.

Half a year ago the site had been visited by 137 thousand unique visitors who had opened its pages over 1 million times. Today those numbers have doubled and tripled: the site has been visited by 320 425 unique visitors who have opened almost 3 million pages on the site. On average, the site’s pages are opened about 3500 times per day.

On the day of the new site’s launch (January 18, 2010), it was visited by 982 visitors. On January 12, 2011, vdu.lt was visited by almost five times larger number of people – 4343 visitors. The website received a peak number of daily visitors on September 6, 2010. On that day alone, almost 10 thousand visitors opened the pages of Vytautas Magnus University’s site. Just like half a year ago, new visitors comprise 24 %, while the returning ones amount to about 76 % of all people who visit the site.

Six months ago, the most popular sections of the site were the Lithuanian pages ‘Admission to studies at VMU’, ‘BA studies’ and ‘MA studies’. Meanwhile, according to the data available today, 65 % of all visitors read not just the news but the site’s informational pages as well; the most read pages of those are (in Lithuanian): BA Studies, Admission to Studies at VMU, MA Studies, About Studies at VMU and Contacts.

Half a year earlier, 56 % of all visitors opened the site directly, 31 % of them found it via search engines and 13 % got to vdu.lt from related pages. Today, these percentages changed marginally: 46 % of all visitors came to the website directly, 38 % of them found it on search engines, 16 % came from related pages. Looking at the browsers used, it turns out that almost 50 % of the site’s visitors use Internet Explorer, nearly 24 % use Firefox, 9 % use Chrome, 7 % use Opera, while the remaining 10 % prefer browsing with Opera Mini, SeaMonkey, NetFront, Mozilla Compatible Agent and others.

Currently, the university website offers the VMU news and in-depth information about the university’s past and present, structure and management, faculties, research, international relations, art spaces and other areas of its activities in two languages, Lithuanian and English. According to statistical data, the website was visited by people from 148 countries, the top 10 of which includes Lithuania, the United Kingdom, the USA, Germany, Poland, Norway, Ireland, France, Italy and Estonia. It is also interesting that the website was viewed in countries as diverse as Turkey (1220 visits), South Korea (391), India (390), Canada (347), Malta (295), Slovenia (274), Israel (136) and others.

Having noticed the large numbers of interested people and seeking to present information on vdu.lt website to as wide an audience as possible, the most important information about Vytautas Magnus University has already been translated into Spanish, French, Italian, Polish, Russian and Turkish, thanks to the assistance of the VMU Centre of Foreign Languages. Soon the university’s history and current affairs will also be presented to people fluent in German, Chinese, Arabic, Portuguese, Danish, Estonian, Greek, Japanese, Korean, Latvian, Norwegian and Serbian.

‘Vytautas Magnus University has always paid exceptional attention to other languages. This is an opportunity to get to know other cultures, show openness, which is one of the most important features of the university. Showing information in different languages for visitors from various countries represents a step which solidifies what VMU believes in – the dissemination of ideas’, said the Vice Rector for Public Communication at VMU, Auksė Balčytienė.

According to Vilma Bijeikienė, the deputy director of the VMU Centre of Foreign Languages, the presentation of information about VMU in many foreign languages makes the university more popular outside Lithuania. "This introduces our university as open to multilingualism and interculturalism, helps to attract students, researchers and lecturers from many different countries around the world. In a Lithuanian context, presenting information not just in Lithuanian and English allows the university to set itself apart from other schools of higher education, shows the students that various languages are taught here and being used for communication. It could be one of the arguments for why it is worth to choose VMU as the place to study", claimed Bijeikienė.

The presentation of information in various languages is just one of the many new developments that will appear on vdu.lt in 2011. Please follow the news and remain up-to-date about all of the new features created for the comfort of the site’s visitors.

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